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Agria Named as Super Sunday Sponsor for London International Horse Show 2024

Agria Named as Super Sunday Sponsor for London International Horse Show 2024

Specialist insurer Agria Pet Insurance has today been announced as the Official Presenting Sponsor for the Longines FEI Jumping World Cup™ at this year’s London International Horse Show.

The Show runs from 18 – 22 December 2024, with the Longines FEI Jumping World Cup™ presented by Agria, taking place on the afternoon of Sunday 22 December. Agria Super Sunday at the London International Horse Show also includes the Agria Mini Stakes (128cm Championships) earlier in the day, along with traditional favourites such as The Shetland Pony Grand National and The Kennel Club Dog Agility Final.

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Lorenzo de Luca riding Violino II Palazetto, winners of the 2023 Agria Lifetime Equine Snowflake Stakes

The London leg of the Longines FEI Jumping World Cup™ presented by Agria has been won by some of the most famous names in the sport, most recently Britain’s reigning individual gold medallist, Ben Maher. With vital points on offer to qualify for the Longines FEI Jumping World Cup™ Final in Basel 2025, the competition will see the world’s best horse and rider combinations go head-to-head in front of a passionate crowd at ExCeL London.

On presenting the Longines FEI Jumping World Cup™, Vicki Wentworth, CEO, Agria UK, commented: “This is already proving a super year for Agria as more riders and horse owners than ever before move to our revolutionary lifetime insurance, and what better way to celebrate than by supporting Super Sunday at the London International.

We’re extremely proud to be presenting the Longines FEI Jumping World Cup™ — one of the finest jumping classes in Britain — during Agria Super Sunday as well as the Agria Mini Stakes (128cms Championship). We’ll be adding to our brand presence at the London International Horse Show, where we will also support the Agria Racehorse to Showhorse class, and the Kennel Club Dog Agility Stakes in the Show’s New Horizon Plastics London Arena. Horses, ponies and pets of all types are incredibly close to Agria’s heart, hence why we are also an Official Partner to the Kennel Club and to RoR (Retraining of Racehorses). We very much look forward to a brilliant day of Agria-supported action.”

The specialist pet insurer has been insuring animals since 1890 and has provided lifetime pet insurance in the UK since 2009, with cover for dogs, cats, rabbits and horses. They work closely with animal welfare organisations, vets and breeders to ensure pets and their owners are provided with the very best healthcare.

Agria’s ground-breaking lifetime equine insurance policy is the only lifetime horse insurance in the UK, meaning new veterinary conditions are not excluded once the policy is in place, and will be covered year after year. Their equine policies offer up to £10,000 veterinary fees cover every year, with no upper age limit.

Show Director, Simon Brooks-Ward stated: “We are delighted to have Agria on board as our Official Presenting Sponsor for the Longines FEI Jumping World Cup™, on what is certainly going to be an Agria Super Sunday! Agria is a company that cares so much about animals and ensuring they have the very best care through specialist insurance, which is something that we as a Show know the importance of, so we are very proud to have them extend their sponsorship this year.”

Merchandise at the London International Horse Show

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